https://georgeclewis.com George Chevalier Lewis Mon, 05 Jan 2026 19:26:20 +0000 https://georgeclewis.com en https://georgeclewis.com/CV-1 Mon, 28 Jul 2025 17:21:31 +0000 George Chevalier Lewis https://georgeclewis.com/CV-1 CV GEORGE CHEVALIER LEWIS I’m a creative director and storyteller with 20 years of experience working across global markets. I specialize in crafting authentic, human-centered imagery and campaigns that blend strategy with emotion, culture, and craft. With a background that spans in-house roles at MTV, Nokia, and Microsoft, agency leadership within the WPP network, and the founding of my own creative and production studio in Los Angeles, I bring a broad and practical perspective to creative work. My ideal next role is to join an in-house team - either within a brand or a studio - focused on directing and producing campaigns and social assets. I have deep experience working across markets, budgets, and styles of imagery, and I’m excited to contribute to a team with the ambition to create meaningful, design-conscious content that resonates with real people. KEY COMPETENCIES—Campaign Strategy—Creative Direction—Brand Design & Art Direction—Production Planning & Execution—Lifestyle Film & Photography—Documentary Film & Photography —Studio Photography—Post Production—Social Media Strategy & Execution—Photographer https://georgeclewis.com/CV-2 Mon, 28 Jul 2025 17:21:52 +0000 George Chevalier Lewis https://georgeclewis.com/CV-2 EXPERIENCE2021–PRESENT RELATED Founder & Creative Director Los Angeles www.wearerelatedstudio.com I founded Related to offer a nimble, end-to-end creative and production service for both global brands and independent businesses. We’ve worked with Microsoft, Meta, and Square on product launches and social content, while also partnering with local brands like AKILA, meme, Cuyana, and US Blanks to develop campaign creative and social storytelling from start to finish. —Led creative direction and production for brand campaigns —Directed lifestyle, product, and docu-style shoots —Supported long-term social strategy and storytelling development 2014–2021 WPP STUDIO Creative Director London | Helsinki | Los Angeles www.wpp.com I built and ran a global in-house studio for WPP agencies including Wunderman Thompson and Brand Union. The studio provided design, motion, and production services for clients like Microsoft, Nokia, Finnair, and Shangri-La, eventually expanding to Los Angeles where I opened a dedicated production studio in Culver City. —Pitched strategy and creative to clients —Built and managed cross-regional creative teams —Directed branded photo and video content across global markets —Managed studio operations, workflows, and profitability https://georgeclewis.com/CV-3 Mon, 28 Jul 2025 17:45:00 +0000 George Chevalier Lewis https://georgeclewis.com/CV-3 2007–2021 NOKIA Brand Director & Art DirectorLondon www.hmd.com I led Nokia’s brand photography globally, directing campaigns, setting brand standards, and managing a multi-million dollar annual budget. I created Nokia’s centralized brand photography portal and introduced bi-annual localized shoots to bring consistency and cultural relevance to global imagery. —Developed global photography strategy —Directed brand and product shoots in key international markets —Built internal visual asset platform to support 360+ campaigns 2004-2007MTV Art DirectorLondon | Singapore www.mtv.co.uk I worked on MTV’s digital content for web and interactive TV platforms, designing features for shows like Pimp My Ride, Dirty Sanchez, and Isle of MTV. After two years in London, I transferred to Singapore to create visuals for regional campaigns and adapt MTV’s global style to local markets. —Designed interactive features and editorial artwork —Collaborated with developers and regional content teams —Adapted global visuals for local cultural context https://georgeclewis.com/CV-4 Mon, 28 Jul 2025 22:31:39 +0000 George Chevalier Lewis https://georgeclewis.com/CV-4 EDUCATION2000–20023 LEEDS METROPOLITAN UNIVERSITYBA (Hons) Graphic Design Leeds CONTACT PERSONALE: chevalierlewis@gmail.com@georgechevalierlewis RELATED E: george@related-studio.com @wearerelatedstudio https://georgeclewis.com/Cover-12 Mon, 05 Jan 2026 19:05:08 +0000 George Chevalier Lewis https://georgeclewis.com/Cover-12 George Chevalier Lewis CREATIVE DIRECTORI’m a creative director focused on building human, visually rich brand stories. My background spans graphic design, photography, illustration, and film direction, shaping a holistic approach to visual communication. I create warm, authentic work that blends people-led storytelling with a refined sense of design and composition. Whether working on global campaigns or intimate documentary moments, I aim to make work that connects emotionally, feels culturally grounded, and crafted with care. https://georgeclewis.com/Related-1 Mon, 05 Jan 2026 19:14:45 +0000 George Chevalier Lewis https://georgeclewis.com/Related-1 Related CREATIVE DIRECTOR & FOUNDER 2021—PRESENT LOS ANGELES Related is a creative and production studio I founded in Los Angeles in 2021, built as a nimble, collaborative partner for both global brands and independent companies. Working closely with teams at Microsoft, Square, and Meta, we often integrated directly into in-house creative groups to support product launches, social campaigns, and long-form storytelling. Alongside this, we developed long-term relationships with California-based brands including Cuyana, AKILA, même, and US Blanks, offering end-to-end support from early creative concepts through full production and social rollout. My role spanned creative direction, production oversight, and team leadership, with a focus on shaping brand narratives that feel human, emotionally resonant, and grounded in real life. https://georgeclewis.com/Related-Showreel-1 Sat, 02 Aug 2025 02:49:31 +0000 George Chevalier Lewis https://georgeclewis.com/Related-Showreel-1 RELATED WORK https://georgeclewis.com/WPP-Studio-1 Mon, 05 Jan 2026 19:20:54 +0000 George Chevalier Lewis https://georgeclewis.com/WPP-Studio-1 WPP Studio CREATIVE DIRECTOR 2014—2021 LONDON | HELSINKI | LOS ANGELES At WPP, I founded and led an in-house creative and production studio supporting multiple group agencies, including Wunderman Thompson and Brand Union. Built initially in London, the studio brought together a multidisciplinary team across 3D, motion, photography, and film, delivering agile, cost-effective work for brands such as Nokia, Shangri-La, Finnair, and Microsoft. In 2017, I expanded the model to Los Angeles, establishing a dedicated photo and production studio in Culver City focused on content for Microsoft Stores and social teams. At a time when brands were increasingly moving toward in-house and hybrid models, this approach offered a smart, collaborative bridge between US and European workflows—lean, connected, and creatively ambitious. https://georgeclewis.com/WPP-Showreel Mon, 28 Jul 2025 16:53:01 +0000 George Chevalier Lewis https://georgeclewis.com/WPP-Showreel WPP STUDIO WORK https://georgeclewis.com/Nokia-1 Mon, 05 Jan 2026 19:26:20 +0000 George Chevalier Lewis https://georgeclewis.com/Nokia-1 Nokia CREATIVE DIRECTOR 2007—2014 LONDON At Nokia’s London headquarters, I served as Head of Brand Photography, leading the company’s global approach to brand imagery during a period of significant product and brand transformation. I was responsible for shaping Nokia’s visual language and overseeing the end-to-end creation of global campaign photography, short films, and 3D content, managing substantial annual production budgets across key product categories. To address challenges around regional consistency and localization, I launched the Nokia Brand Photography Portal—a centralized system for globally approved imagery—and introduced bi-annual shoots in major markets including India, China, Brazil, the US, and Europe. This work strengthened global alignment, elevated creative quality, and established new internal standards for how brand imagery was produced, distributed, and used worldwide.