CV
GEORGE CHEVALIER LEWIS
GEORGE CHEVALIER LEWIS
I’m a creative director and storyteller with 20 years of experience working across global markets. I specialize in crafting authentic, human-centered imagery and campaigns that blend strategy with emotion, culture, and craft.
With a background that spans in-house roles at MTV, Nokia, and Microsoft, agency leadership within the WPP network, and the founding of my own creative and production studio in Los Angeles, I bring a broad and practical perspective to creative work.
My ideal next role is to join an in-house team - either within a brand or a studio - focused on directing and producing campaigns and social assets. I have deep experience working across markets, budgets, and styles of imagery, and I’m excited to contribute to a team with the ambition to create meaningful, design-conscious content that resonates with real people.
KEY COMPETENCIES
—Campaign Strategy
—Creative Direction
—Brand Design & Art Direction
—Production Planning & Execution
—Lifestyle Film & Photography
—Documentrary Film & Photography
—Studio Photography
—Post Production
—Social Media Strategy & Execution
—Photographer
EXPERIENCE
2021–PRESENT
RELATED
Founder & Creative Director
I founded Related to offer a nimble, end-to-end creative and production service for both global brands and independent businesses.
—Led creative direction and production for brand campaigns
2021–PRESENT
RELATED
Founder & Creative Director
Los Angeles
I founded Related to offer a nimble, end-to-end creative and production service for both global brands and independent businesses.
We’ve worked with Microsoft, Meta, and Square on product launches and social content, while also partnering with local brands like AKILA, meme, Cuyana, and US Blanks to develop campaign creative and social storytelling from start to finish.
—Led creative direction and production for brand campaigns
—Directed lifestyle, product, and docu-style shoots
—Supported long-term social strategy and storytelling development
2014–2021
WPP STUDIO
Creative Director
London | Helsinki | Los Angeles
I built and ran a global in-house studio for WPP agencies including Wunderman Thompson and Brand Union.
The studio provided design, motion, and production services for clients like Microsoft, Nokia, Finnair, and Shangri-La, eventually expanding to Los Angeles where I opened a dedicated production studio in Culver City.
—Pitched strategy and creative to clients
—Built and managed cross-regional creative teams
—Directed branded photo and video content across global markets
—Managed studio operations, workflows, and profitability
2007–2021
NOKIA
I led Nokia’s brand photography globally, directing campaigns, setting brand standards, and managing a multi-million dollar annual budget.
—Developed global photography strategy
NOKIA
Brand Director & Art Director
London
I led Nokia’s brand photography globally, directing campaigns, setting brand standards, and managing a multi-million dollar annual budget.
I created Nokia’s centralized brand photography portal and introduced bi-annual localized shoots to bring consistency and cultural relevance to global imagery.
—Developed global photography strategy
—Directed brand and product shoots in key international markets
—Built internal visual asset platform to support 360+ campaigns
2004-2007
MTV
I worked on MTV’s digital content for web and interactive TV platforms, designing features for shows like Pimp My Ride, Dirty Sanchez, and Isle of MTV.
—Designed interactive features and editorial artwork
MTV
Art Director
London | Singapore
I worked on MTV’s digital content for web and interactive TV platforms, designing features for shows like Pimp My Ride, Dirty Sanchez, and Isle of MTV.
After two years in London, I transferred to Singapore to create visuals for regional campaigns and adapt MTV’s global style to local markets.
—Designed interactive features and editorial artwork
—Collaborated with developers and regional content teams
—Adapted global visuals for local cultural context
EDUCATION & INTERNSHIPS
2000–20023
LEEDS METROPOLITAN UNIVERSITY
2000–20023
LEEDS METROPOLITAN UNIVERSITY
BA (Hons) Graphic Design
Leeds
CONTACT
PERSONAL
chevalierlewis@gmail.com
RELATED
george@related-studio.com